Pricing — Businesses of Every Size
Senior work. Flat fees.
From a single local campaign to a full agency partnership — a Fortune-500 operator doing the work directly. We never take a percentage of your ad spend.
Paid Search (PPC) Management
Google & Microsoft Ads. Display layers on as a scoped add-on.
Small & local businesses
Search Starter
One channel, one market — senior work from day one.
$1,000/mo+ $1,500 one-time build-out
Google Ads — Search
- One Google Ads search campaign
- Single geo / service area
- Keyword + negative-keyword build
- Conversion tracking setup
- Monthly optimization + report
- Email support — 48hr response
- Most Popular
Growing & multi-location businesses
Search Pro
Multi-campaign search, segmented by buyer intent.
$2,500/mo+ $1,500 one-time build-out
Google + Microsoft Ads — Search
- Multi-campaign Google + Microsoft Ads
- Audience segmentation by intent
- A/B ad + landing-page testing
- Weekly optimization cycles
- Custom KPI dashboard
- Monthly strategy call — 24hr response
Large accounts, agencies & partnerships
Fractional / Agency
A Fortune-500 operator embedded in your team.
$4,000–$6,000/moFlat monthly retainer — no % of spend
Full management · white-label partnership
- Fractional head-of-growth / senior strategist
- Full search + display account management
- Custom attribution + reporting
- White-label agency partnership available
- Quarterly strategy reviews
- Priority SLA response times
Add-on · Display & Programmatic
Display advertising — quoted per scope
Display layers onto any Search plan. Unlike search, display needs ad creative produced— banner and responsive sets, usually 5–10 sizes — plus rotation testing. Because that scales with scope, it's quoted per project: from $750 per ad set.
- Banner + responsive ad creation
- Audience + placement targeting
- Creative rotation A/B testing
Also available: SEO from $499/mo · Reporting dashboards from $299/mo · AI Search / GEO optimization — coming soon
Pricing Questions
- Do you take a percentage of my ad spend?
- No — and that's deliberate. Most agencies charge 10–20% of your spend, which quietly rewards them for spending more of your money. We charge a flat management fee. Your budget goes straight to Google/Microsoft, and you own the accounts.
- What is the one-time build-out fee?
- The first month includes a build-out fee that covers the heavy lifting before a single ad runs — full account audit, competitor + keyword research, conversion tracking, campaign architecture, and creative/landing-page prep. Industry setup fees run $1,000–$5,000; ours is $1,500.
- Why is Display priced separately from Search?
- Search ads are text — Display ads are not. Display requires creative to be produced (banner + responsive ad sets, typically 5–10 sizes) and rotation-tested. That production scales with scope, so we quote it per project — from $750 per ad set — rather than bundle a flat fee.
- What's the minimum contract length?
- 90-day initial engagement — enough to audit, launch, gather data, and start optimizing. After that, month-to-month. No lock-in.
- I'm a small business — is this overkill?
- No. Starter is built for small and local businesses that want senior work without agency bloat. You get the same operator who managed $40M/month for Fortune 500 brands — just scoped to your budget.
Not sure which fits?
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